6 Reasons Holiday Parks should invest in the Woody Junior

Written by Naomi
1 November 2024

Holiday parks are constantly seeking innovative ways to enhance guest experiences and maximise revenue. One such innovation is the Woody Junior, a robust and versatile glamping tent. Here are six compelling reasons why holiday parks should invest in the Woody Junior:

1. Generate revenue on (un)powered sites

The Woody Junior is designed to generate substantial revenue on both powered and unpowered sites. With a low investment and high return on investment, it offers flexibility to accommodate guests who prefer a more comfortable alternative to traditional camping. This glamping tent can be easily positioned on any site, making it an ideal choice for maximising space and boosting overall profitability.

2. Upgraded alternative to traditional Bell Tents

The Woody Junior serves as a superior upgrade from traditional bell tents. Built with a sturdy 100mm timber pole frame, it withstands more wind force, ensuring durability and guest safety. The high-quality materials, including a long-lasting PVC roof, eliminate the need for guide ropes and frequent replacements. This makes the Woody Junior a high-quality and durable alternative, providing guests with a more luxurious and reliable glamping experience.

3. Versatile use with Woody Wheely

The new Woody Wheely model adds unparalleled flexibility to the Woody Junior. These tents can be towed around and positioned wherever needed, making them an excellent solution for dynamic site management. Whether it’s to accommodate larger groups during peak seasons or to reposition for specialised events like yoga retreats, the Woody Wheely ensures you can meet changing site needs effortlessly.

4. Small footprint with covered outdoor veranda

Despite its robust construction, the Woody Junior boasts a small footprint, maximising space efficiency. It includes a covered outdoor veranda, providing a cosy outdoor space for guests to relax and enjoy nature. The flexible interior package, which can include split king single beds, a mini bar fridge, microwave, small dining table with chairs, and the popular Benny Swing, ensures that guests have all the comforts they need for a memorable stay.

5. Cost analysis and revenue potential

The Woody Junior is a cost-effective solution that enhances site profitability. According to recent Caravan Park Accommodation Insights, unpowered sites have an Average Daily Rate (ADR) of $51, while powered sites feature an ADR of $65. In comparison, holiday parks can charge $225 per night for the Woody Junior, with an occupancy rate of 70%, resulting in a Revenue Per Available Room (RevPAR) of $135. This significant increase in RevPAR demonstrates the Woody Junior’s potential to greatly enhance site profitability, especially compared to traditional powered and unpowered sites.

Furthermore, with a minimum lifespan of 10 years, the Woody Junior offers a much better return on investment compared to bell tents. This extended durability ensures a longer revenue-generating period without the need for frequent replacements, making it a financially wise choice for sustained business growth.

6. Attract couples and grey nomads during low season

The Woody Junior is perfect for attracting couples to your holiday park during the low season. Its cosy, intimate setting provides an appealing escape for couples looking to unwind and reconnect with nature. Additionally, it appeals to grey nomads who travel outside school holidays and love camping but prefer not to bring their own gear or sleep on the ground. By offering attractive packages and promotions, you can fill your park’s vacancies during off-peak times, ensuring a steady stream of revenue year-round.

In conclusion, the Woody Junior is an excellent investment for holiday parks looking to diversify their accommodation offerings and enhance guest experiences. With its low investment, high ROI, versatile use, and superior durability, the Woody Junior stands out as a premium choice for modern glamping.

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